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As a one-man operation, I was on little sleep and struggling to keep up— packing orders every night and dropping them off at the post office every morning. After receiving an influx of emails from customers saying they had received the wrong product in their shipment, I examined my boxes of remaining inventory and realized I had been pulling orders from the WRONG box. "OH SHIP". I couldn't believe it. Lesson learned. (An expensive lesson, that is.)
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